Marketing in a Pandemic

You know as well as we do that the novel coronavirus outbreak changed everything. From the way we live to the way we interact with the world around us, the COVID-19 pandemic uprooted our lives and, for many, our livelihoods. Unsurprisingly, it has affected how people shop, too.

Many of those changes have been permanent. At the very least, the pandemic will continue to leave ripple effects in the consumer sphere long after it has ended. As a result, you need a strategy for marketing in a pandemic— and after.

Discover what Stream has learned over the course of a year-long pandemic. When you master how to approach the “new normal,” you can turn your attention to the next normal and develop your strategy for the months and years to come!