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Driving Organic traffic during an inventory shortage

Challenge:

Drive organic traffic to the client website during an inventory shortage, keep shoppers engaged and coming to the dealership, and provide information relevant to the Buyer’s Journey, while pulling back on PPC Spend to help save the client money.

Solution:

Shift the focus from PPC Brand Spend to implementing a new SEO package that’s focused more on optimizing and creating the kind of content that will bring users to the dealer’s website and keep them engaged.

Want to know the results?

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